
It’s easy to postpone certain matters, but when it comes to the cookie mechanism, it's worth acting now. Why?
Non-compliance with regulations can result in fines that unnecessarily burden your budget. The penalty can be as high as 4% of your previous year's revenue! Moreover, you risk losing Customer trust, providing a poor user experience on your website, and even suffering reputational damage.
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| Cookie | Duration | Description |
|---|---|---|
| wpEmojiSettingsSupports | Session | WordPress — sessionStorage flag used to cache whether the browser can display emoji (feature detection). |
| Cookie | Duration | Description |
|---|---|---|
| _ga | 400 days | Google Analytics — distinguishes unique users based on a client ID. |
| _ga_* | 400 days | Google Analytics 4 — persists session state per property. |
| Cookie | Duration | Description |
|---|---|---|
| _gcl_au | 90 days | Google AdSense/Ads — experiments with advertising effectiveness (conversion tracking tool). |